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Industry: Fashion / E-commerce
Challenge:
The brand struggled with high ad spend and low conversion rates. Their audience targeting was too broad, and product pages were not optimized.
The brand struggled with high ad spend and low conversion rates. Their audience targeting was too broad, and product pages were not optimized.
Strategy Implemented:
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Developed hyper-targeted Meta + Google Ads campaigns
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Introduced dynamic product retargeting
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Optimized landing page copy & visuals
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Implemented A/B testing for ad creatives
Results:
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265% increase in ROAS (Return on Ad Spend)
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38% reduction in cost per acquisition (CPA)
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2.4× growth in monthly online sales